A Revolution in Smart
Perfect Your Systems. Align Your Values. Lead with Cognitive AI.
Our AI-integrated executive training and design-build programs create Smart Orgs.
Get SmartINTRODUCING
Third Wave Business Design
FIRST WAVE
Process-Centric Design
Efficiency-driven approaches
Lean, Six Sigma, and TQM methodologies focus on eliminating waste and optimizing operations through standardization and continuous improvement.
SECOND WAVE
Human-Centric Design
Experience-driven approaches
Design Thinking and User-Centered Design place customer needs and experiences at the center of innovation, creating more resonant solutions.
THIRD WAVE
Cognitive Design
An intelligence-driven approach
Cognitive Design integrates both process-centric and human-centric approaches into a neural framework that enables continuous, self-improving systems.
A NEW STANDARD FOR INDUSTRY 5.0
Universal Cognitive Architecture (UCA)
The neural framework that transforms how organizations process intelligence
The 11 Organizational Cognates
UCA organizes business intelligence into 11 specialized processing centers that collectively form a business operating system. Like regions of the human brain, each Cognate performs distinct yet interconnected functions:
- Core Processing: System, Language, and Integration Cognates form the central nervous system.
- Left Brain: Productivity, Workflow, and Process Cognates drive execution efficiency.
- Right Brain: Identity, Market, and Brand Cognates ensure alignment with human and market values.
- Bridge Areas: Culture and Innovation Cognates connect purpose with impact.
WHY US
Chris and Ari have helped thousands of entrepreneurs and leaders find growth.
We combined our accelerator programs into a dual-track executive program, then distilled our methodologies into machine-friendly logics:
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Process Perfection
Optimizing for maximum efficiency, and -
Value Alignment
Iterating product, cultural, customer and market fit.
Embedded into Large Language Models, they created a break-through system for rapid business acceleration.
"While Ari and I both work with entrepreneurs and innovation leaders, we approach transformation from different sides of the brain.
Ari’s concerned with process, automation and systems — things that can be quantified, measured and optimized. I focus on human values, purpose, culture and impact — the harder-to-measure intangibles that inspire customer action and loyalty."
Chris Kincade, The Protocols of Good Change
PROGRAMS
EXECUTIVE TRAINING SYSTEM
Building Cognitive Business Systems
With LLM collaborators, mentors and co-creators.
Start building your automated workforce with Ari, Chris and our Intelligence Agents.
CORPORATE BRIEFINGS
Global Cohorts for Design-Build + Innovation
With weekly studio sessions, daily hacks & prompts, summits + more.
Apply your new 'Smart' Fundamentals in companion design-build and collaborative leadership cohorts. Includes Basic Training (Q1) + Studio Kaizen (Q2+) + Einstein Network (Q3+)
WHY NOW
INDUSTRY 3.0
Digitized
Ushered in automation, where Lean became the mantra for scaling processes.
INDUSTRY 4.0
Intelligent
Brought intelligent, data-driven systems that prioritized optimization.
INDUSTRY 5.0
Value-Centric
Demands we embed our machine collaborators with essential human values.
Learning how to talk to machines may also be humanity's next great adaption, but really, it is just the new cost of doing business.
PLANS
Limited Time Introductory Rates
Get Basic Training as a one-time purchase, or packaged with our Masterminds.
Basic Training Only
One-time purchase of Organizational Brain, i.e., Bootcamp for Total Innovation.
Perfect for leaders just beginning their journey into machine collaboration and business transformation. Includes 12 Live Trainings + 65 GPT-Integrated Hacks.
$4,999
Limited Time Monthly Rate
Get our quarterly programs for an unbeatable One-Time Only monthly rate.
Designed for leaders interested in a progressive group coaching + professional enrichment experience. Includes Basic Training (Q1) + Masterminds (Q2+).
$699 every month
Limited Time Annual Rate
Lock in Total Innovation at the best rate we'll ever offer.
For leaders and accelerators ready to make innovation a daily practice and collaborative network. Includes Basic Training (Q1) + Masterminds (Q2+).
$6,999 every year
The Founder's Club Introductory Monthly Rate is only available until February 7, 2025 @ Midnight ET:
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MISSION CONTROL
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